The desire to travel is stronger than ever in Europe, according to feedback at the world’s largest tourism congress, ITB Berlin last week. TTNQ European PR representatives Peter Mierzwiak and Annette Kalthoff were part of the Tourism Australia Booth along with Coral Expeditions and Wildlife TNQ.
The team reported that inflation and worldwide political crises had not dampened the demand for travel. Tourism Australia was among 5500 exhibitors from 170 countries. More than 100,000 travel trade representatives visited the trade show which was spread across 27 exhibition halls over three days.
Annette also attended International Media Marketplace Paris last week where she had 24 one-on-one meetings with media and networked with many more during the breaks. She also trained travel agents at Les Maisons du Voyage.
[Europeans keen to travel – TTNQ Fortnightly Pulse – 20 March 2024]
