Brand Platform Launch

11 March 2020

Event Details

Wednesday 11th March 2020


Venue: Cairns Performing Arts Centre, Florence Street, Cairns

Join the unveiling of our destination’s new brand platform. This platform will be driven by unique experiences and bookable products, and for the first time in the domestic market use Cairns & Great Barrier Reef (not Tropical North Queensland) to ensure our visitors know where we are and what to expect.

See the journey undertaken to create the Visitor Experience Toolkit, and learn how several hero experiences have worked with the TTNQ team to align their signature experience with the new brand story.

Arrival morning tea will be available from 10.30am with a light networking lunch served after the main presentation.

Registration for the event will be open early in 2020.


  • Brand Platform Launch


    Cairns Performing Arts Centre Florence Street


  • Social

  • Accessibility

    Accessible facilities available. Please contact operator for specific details.