Share of overnight expenditure: TBA
Forecasted Growth 2020: TBA
Visitors: 208,000 | +3.1%
Visitor Nights: 934,000
Expenditure: $220M
Trade
Non-Trade
Holiday package tours
FIT experiencing rapid growth
Monitoring
Under review
Collaborate with partners to defend market share.
Develop digital/social content for owned channels and aggregate sites in China.
Explore opportunities and leverage through TA/TEQ activity where possible.
Support Connecting with Asia initiative whilst developing capacity across social networking sites and web platforms.
Current
Looking ahead
View Tourism Australia’s latest market profile data for China
Download Tourism Australia’s latest consumer profile for China
Explore Tourism Australia’s international visitation data
Valuable resource for anyone operating in or considering operating in international markets
Explore various tourist data sets with TEQ’s data explorer