Collaborate with TA / TEQ to arrest the decline in WHM / Youth Market.
Support aviation attraction efforts to secure direct services.
- High Value Traveller
- VFR market/Repeat traveller
- First time travellers
- WHM / Youth travellers
- Couples, Young Families, Retirees
- Content creation, strategies to share aspirational content
- PR/Media engagement where relevant.
- Digital awareness/re-targeting campaign with Cairns & GBR product, TEQ and KDP
- WHM/Youth Traveller campaign activity
- First Timer opportunity (Sydney, Rock, Reef) – STO collaboration
- Trade Educationals
- Media/PR engagement and Educationals
- UK/Europe Marketplace and in-market agent training
- Leveraging relevant events for UK Market
Working with us
- UK/Europe Marketplace attendance
- ATEC/Inbound Tour Operator engagement/Training
- Media and Trade Educational support